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The new Championship season is right around the corner, and if there’s one thing fans know, it’s that this league never does predictable. Every year there’s a favourite who stumbles, a dark horse who storms through the winter, and a playoff final that could make or break a club’s future. With the latest Championship title odds 2025/26 now in, it’s time to look at who’s hot, who’s a risk, and who could make a run when the pressure hits.
This season’s market is stacked, and the seven clubs at the top of the outright odds all make a case. From newly re-energised Ipswich to battle-tested Sheffield United, we’re in for another nine months of late goals, packed away ends, and midweek dramas that turn the table upside down.
So, let's break it down.
Ipswich Town [3/1]
The “Favourites”
Here we go again. Ipswich head into the campaign as favourites at 3/1, and on paper it makes sense. They’ve kept the core that got them this far, they’ve added just enough depth, and Portman Road is going to be bouncing from week one.
But being favourites in the Championship odds doesn’t always mean much (ask any team who’s been here before). Ipswich need to prove they can handle the grind – Saturday-Tuesday fixtures, away days at tough grounds, and the winter period where legs get heavy. If they keep their balance, keep scoring, and avoid panic in sticky spells, they’ll be right there come May.
Southampton [5/1]
Balance and Experience
Southampton look built for a run at it. At 5/1, they’re second favourites and with good reason. Their squad has a clear spine, the style of play travels well, and crucially, they have experience of promotion races.
The key question is consistency. Too often Southampton have drifted through patches where the goals dry up. If they can turn narrow draws into narrow wins, they’ve got a serious shot. Keep pace with Ipswich through the autumn and suddenly the market could flip their way.
Birmingham City [7/1]
The Dark Horse With Teeth
Birmingham’s odds at 7/1 put them firmly in the conversation. They’ve recruited with intent, added steel at the back, and they’ve got enough attacking threat to trouble anyone.
The one word that defines their season: belief. Birmingham haven’t been in this kind of position for years, and expectation can weigh heavy. But if the clean sheets hold and they keep racking up points at home, don’t be shocked if they’re still in the automatic promotion mix by March.
Sheffield United [8/1]
Dangerous If Fit
The Blades are priced at 8/1, which feels about right for a squad that still looks Premier League level on paper. The issue, of course, is fitness. Last season became a medical bulletin, and if the same happens again, the ceiling drops.
If the key XI can stay on the pitch, Sheffield United have the experience, the goals, and the resilience to go straight back up. But lose two or three of their leaders at once, and it’s a completely different story.
Coventry City [11/1]
The Value Play
Every year there’s one team priced around double digits who can shock the market. This year it might just be Coventry at 11/1.
They’re tight, drilled, and they know exactly who they are. They won’t blow teams away with five-goal wins, but they’ll grind out enough points to stay relevant. Plus, after a gruelling 20 years, they’ll be backed by the confidence of now owning their own grounds. Add in a couple of smart signings and Coventry could be one of the smartest bets in the outright market.
Leicester City [12/1]
Quality Waiting to Ignite
Leicester at 12/1 feels long when you look at the squad sheet. They’ve still got players with top-flight pedigree, and their depth is the kind that can turn a congested week into seven points instead of three.
The catch? They need a fast start. If they drift in the opening months, pressure builds and suddenly the odds make sense. But if they come out flying, those numbers will shorten fast.
Norwich City [16/1]
Always a Threat
At 16/1, Norwich feel like they’ve been pushed under the radar – and they won’t hate that one bit. Quietly rebuilding, keeping expectations low, and letting other teams take the headlines suits them.
The big test is avoiding the winter stall. Too often Norwich have dipped when the games stack up. If they ride through that, they’ve got the firepower to secure a playoff spot, and from there, as we all know, anything can happen.
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So what does all of this mean when the first ball is kicked? A few things stand out:
The Championship title odds 2025/26 tell us this much: it’s wide open, and the margin between success and disappointment is razor-thin.
The Championship 2025/26 season is shaping up to be another classic. Ipswich may be favourites, but Southampton, Birmingham City, and Sheffield United all have realistic claims. Further down the list, Coventry, Leicester, and Norwich provide the value, the intrigue, and the chance to upset the whole picture.
This is the most unpredictable league in world football, and this year’s outright market reflects that. One hot streak can change the table, and one cold month can kill a campaign. The odds are there, the narratives are building, and the only thing left is to play it out.
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